Shawn Segundo

Shawn Segundo


Recent posts by Shawn Segundo

9 min read

6 Reasons why startups should use Google Tag Manager

By Shawn Segundo on 17 February 2019

When startups join our startup accelerator program, they eventually express some concern about their websites, there are some things that cause me to raise an eyebrow as to how important their online presence actually is to them.

Topics: Startup Tips
25 min read

Welcome to the Wonderful World of Google Analytics & Startups

By Shawn Segundo on 10 February 2019

So to change things up a bit, I’ve decided to shift to a bit of a mini-series that kinda grows with time, and expands as new knowledge continues to be gained. I plan on this to be a living breathing article of the best tips we find whilst working with startups and their Analytics platforms.

Topics: Startup Tips
6 min read

Modern Investments: Startups and Crowdfunding

By Shawn Segundo on 03 February 2019

Startup accelerators really love to talk about the “startup ecosystem”, and the reason for that is because we truly are in our own ecosystem. We have our own language, our own culture, and a unique set of goals that more traditional companies don’t usually share. But this is what actually makes us unique! The grand ability to take problems and develop solutions around them is what startups do best.

Topics: Startup Tips
12 min read

Startup Conference Review: INBOUND

By Shawn Segundo on 11 September 2018

Startup conferences, there's no shortage of them these days. I’m currently somewhere in between Frankfurt and Leipzig on an Inter-City Express (ICE) train on my way home from the 2018 edition of INBOUND.

Topics: Startup Tips
10 min read

BUYER PERSONAS (And why they are so critical)

By Shawn Segundo on 02 March 2018

It’s been an interesting and exciting month here at the SpinLab, for those who have been keeping track, our ninth class is ending this month, so we have had our hands full.

Topics: Startup Tips
3 min read

2 Solid Years of Acceleration (INFOGRAPHIC)

By Shawn Segundo on 03 March 2017

In February 2015, the first SpinLab class walked through our doors and began their program with us. It was a great experience for everyone on this day, and a scary one as well. But today, in 2017 we can proudly say we’ve learned a TON about startups and how to best guide them, and we’ve also learned a great deal about running our own team, and the logistics of running a successful business overall.

Topics: Startup Culture
9 min read

Why startups should keep web content in house

By Shawn Segundo on 17 February 2017

There you are sitting there one day with the great idea to found a new startup, I mean, it is all the rage right? You’re enamored with the images you’ve seen via media and through the stories you’ve heard from a friend of a friend of a friend who has an uncle who cuts the hair of a startup founder. There it is, right before your eyes, the laid back dress code, the sheik and up to date working environment with state of the art technology everywhere.

Topics: Startup Tips