10 min read

Startup Conference Review: INBOUND

By Shawn Segundo on 11 September 2018

Startup conferences, there's no shortage of them these days. I’m currently somewhere in between Frankfurt and Leipzig on an Inter-City Express (ICE) train on my way home from the 2018 edition of INBOUND.

Topics: Startup Tips
9 min read

BUYER PERSONAS (And why they are so critical)

By Shawn Segundo on 02 March 2018

It’s been an interesting and exciting month here at the SpinLab, for those who have been keeping track, our ninth class is ending this month, so we have had our hands full.

Topics: Startup Tips
9 min read

Why startups should keep web content in house

By Shawn Segundo on 17 February 2017

There you are sitting there one day with the great idea to found a new startup, I mean, it is all the rage right? You’re enamored with the images you’ve seen via media and through the stories you’ve heard from a friend of a friend of a friend who has an uncle who cuts the hair of a startup founder. There it is, right before your eyes, the laid back dress code, the sheik and up to date working environment with state of the art technology everywhere.

Topics: Startup Tips